Ethique are the world’s leading ethical beauty brand on a mission to offset the 80 billion plastic bottles produced each year for shampoo and conditioner alone. Ethique began scaling in 2015, after repeat entrepreneur Brianne West had spent three years testing and iterating to create impactful and loved products.
In the year to 31 March 2018, Ethique sold $2.9m of their beauty products (~3x growth from 2017) and is on track to have offset 1 million plastic bottles by the end of 2018.

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